The LoadLine Team
A partnership built on 40+ years of combined experience at the intersection of digital infrastructure and commercial strategy.
Why LoadLineData Exists
As AI drives the next stage of compute evolution, data center operators face a pivotal challenge: retooling and rearchitecting their facilities to attract the right tenants and meet tomorrow's demand. But doing that successfully requires something rare — a deep, simultaneous understanding of both where the technology is heading and what each tenant actually needs to grow.
What Jim and Michael observed, across years of industry events and deal rooms, is that technically sophisticated operators and technically sophisticated tenants still routinely talk past each other. Aspirations get misread. Capabilities get undersold. Limitations go unspoken. Deals stall, die, or proceed with dangerous misalignments baked in.
It's the same collision that played out when the telecom world met the internet in the late '80s and early '90s — a transformational moment that rewarded those who could translate between two worlds, and punished those who couldn't.
The opportunity became undeniable at PTC 2026 in Hawaii. What we heard and saw, was that tenant representation is a saturated market with no shortage of brokers and agents willing to find a home for the next scaler. Data center operator representation? Not so much. As an operator, the best you can hope for is to be a line item on a spreadsheet in a brokers pocket. LoadLineData was founded shortly after. Our mandate: to operate on behalf of the operator — offering a balance of representation that was absent before, able to speak fluently to the tenant (and their representatives), while never letting a conflict of interest get in the way of the right outcome. It's that simple.
Jim Harris
Strategy & Infrastructure Lifecycle
Jim Harris brings more than two decades of experience navigating the intersection of digital infrastructure, real estate, and commercial strategy. His career spans the full arc of the modern data center industry — from the early buildout of carrier-neutral interconnection facilities through the hyperscale era and into today's AI-driven compute explosion.
At AT&T and later at Digital Realty, Jim developed a deep understanding of how large-scale tenants evaluate infrastructure — what they're actually measuring, what they'll flex on, and where they'll walk. That perspective, applied from the operator's side of the table, is the core of what LoadLine delivers.
On behalf of the data center client, Jim fronts initial business development, and helps define the parameters of a tenant relationship including infrastructure lifecycle assessments that anchor every engagement.
Michael Litchfield
Communications & Positioning
Michael Litchfield's career began in telecommunications engineering before evolving into strategic communications and brand positioning for some of the world's most recognizable technology and financial services companies. That combination — technical fluency combined with the ability to shape a narrative and move a market — is what he brings to LoadLine.
Across engagements with Microsoft, Intel, HP, Corning, JPMorgan Chase, and others, Michael specialized in making complex technical value propositions legible to commercial audiences — and commercial imperatives legible to technical teams. It's the same translation work that makes data center deals succeed or fail.
Michael leads communication initiatives on behalf of operators, uniquely positioning them such that they are correctly in context with tenant specialty needs across a constantly shifting landscape.
Why Work With Us?
Passionate
We've spent our careers at the intersection of technology, infrastructure, strategy and communications — and we genuinely love it. We are deeply fascinated with all aspects of data center tech, the drivers pushing its evolution — and we love digging in. The problems within the industry are real, the stakes are high, and the people who get it right actually change how the world runs. Ok, Ok... Yes, we're data center nerds. Fine.
Professional
We operate with the discipline that complex transactions demand. Clear conflict management. Defined engagement modes. No surprises on roles, responsibilities, or economics. We've seen enough deals fall apart over avoidable misalignments to be religious about getting the structure right from the start.
Personal
Data center deals are relationship businesses. The people across the table will be your partners for years. We take that seriously — we're selective about who we work with, fully invested in the operators we represent, and accountable for the outcomes we drive. We understand the complex landscape of Brokers, Master Agencies, their relationships, the nuances, and the legalities. It’s an ever-changing dynamic and a constant head-ache. Let it be our headache instead of yours.